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More concerned with keeping his promotion than with the welfare of his fellow lw, Hunt does everything he can to trick the American workers into compliance, but the culture clash becomes too great and he begins to lose control of the men.

Keaton steps in to protect the company. By doing so, they were to layff workers or closing down the plant. The focus simply remains on productivity alone.

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More concerned with keeping his promotion than with the long-term welfare of his fellow workers, Stevenson does everything he can to trick the American workers into compliance, but the culture clash becomes too great and he begins to lose control of the men. After nearly a month of working long hours toward a goal of 13,despite Hunt’s pleas for them to aim for the full 15,the truth is discovered and the resume strike.

He travels to Japan to make a presentation to Assan Motor management about continuing production. He decided to offer a proposal so that the Japanese would not close down the plant so soon. Gung-Ho means Work together Gung-Ho means Work together Introduction Gung Ho demonstrates a cross-cultural relationship between the Americans and the Japanese people working together towards the goal. In an attempt to solve the problem, Hunt makes a deal with Kazuhiro: When Hunt first meets Kazuhiro in Japan, Kazuhiro is being ridiculed by his peers, and being required to wear ribbons of shame.

The Japanese company agrees, and upon their arrival in the U. Comfort with Ambiguity The main character showed up alone, in a new country, without a map and unable to speak the language and was not phased. Before the arrival of the Japanese executives, the organization structure of the plant was Work Specialization.


In the beginning, it is clear that management lacks regard for the workers and their lives. An American autoplant is purchased and retooled to manufacture cars for a Japanese company.


However, the workers were not respecting the Japanese executives and they felt that the new work structure was more impose rather than implementing. As a result, his wife becomes mad at him and shouts why American men can have time for their children! Hunt responds by addressing his observations that the real reason the workers are facing such difficulties is because the Japanese have the work ethic that too many Americans have abandoned. Just before the final inspection, Hunt and the workers line up a number of incomplete cars in hopes of fooling the executives.

Hunt learned that the Japanese have plans to close down the plant and realized that hundreds of workers would be left without jobs. In his attempt, he proposes to match the best month of They both are similar in the way that they feature a clash between management and the employees.

gung ho – [ODT Document]

Gung Ho in many ways represented the corporate rivalry between US and Japanese firms in the 80’s. However, conflict arises due to the tremendously different cultures and work ethics of the two groups. The relationships between the management team and the workers are also damaged due to the differences between cultures.

McCroskeys Organizational Communication for Survival states that some people believe competent communication is competent communication no matter where it is practiced. In this movie, a Japanese car manufacturer company takes over an American car manufacturing plant.

After a while, the productivity was still not increasing and the Japanese felt that they need to take action. There was no glass in the car though, and the Japanese President quickly saw this.

Because of the strike, Assan Motors plans to abandon the factory again, which would mean the end of the town. Analysis and Interpretation V.

Cultural differences are a nuisance at best and often a disaster.

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The president however liked Keaton and proclaimed “You make me laugh. First the town sent one person to a foreign country believing that he could ell’ the Japanese on opening the plant.

He has been given one final chance to redeem himself by making the American plant a success. At first, the workers were working at their usual pace and did not meet the productivity numbers as expected. Keaton states that if the Japs are so much better then “why did you lose the big one. Job Redesign usually takes some time to see the results, but in the case as shown in movie, the executives were not allowing time for the change of improvement. As the day draws to a close, the Japanese company president comes to inspect the plant personally and see if it could meet the quota.


The workers are not permitted a union, are paid lower wages, are moved around within the factory so that each man learns every job, and are held to seemingly impossible standards of efficiency and quality. The culture differences create obstacles and misunderstandings throughout the film.

It clearly shows that Japanese are so collective that they will even sacrifice their family for the interest of the company. Kazihiro, the Japanese executive in charge of the Hadleyville plant, gives Stevenson a large pay increase on the condition that he work as their liaison to convince the American workers to conform to the new management style.

Group Behavior Model IV. The Americans behaved very individualistically by continually doing their own thing rather than working for the whole.

Under pressure from the crowd, Hunt lies and says that if they make 13, they will get a partial raise. While the Americans who show more individual seldom or wont do that.

What made this especially tough is that the mayor of the town had just told the people how wonderful Keaton’s character is for saving the town. His attempt was successful. The American workers were in conflict with the Japanese style of management. Geert Hofstede The movie Gung Ho a Chinese expression for “work together”1demonstrates a cross-cultural relationship between the Americans and the Resumrn working together towards achieving the goal of reviving an American car manufacturing plant Assan Motors.

There are many scenes in the movie that show the individual and collective business culture differences between Aa and American. The Japanese send their management to make the factory up to their standards. When Stevenson calls an assembly to tell the workers about the deal, they balk at the idea of making so many cars in so short a time.